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ELMSLIE

  • WORK
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  • RESUME
  • CONTACT

Orangetheory Fitness

Deltoids, pecs, biceps, obliques, glutes, quads, and calves… For too long we’ve been obsessed with every muscle in our body except the one that gives us More Life.

It’s time we got to the heart of fitness.

Orangetheory is designed to give you more. More energy. More strength. More results. Their workout changes you at the cellular level, and is scientifically proven to give you a longer, more vibrant life.

NHTSA Drugged Driving

National Highway Traffic Safety Association presents. Drugged Driving, staring a cheetah.

National Highway Traffic Safety Association

“Today’s The Day” Drink Driving Campaign

Hey, casual drink driver. You know your luck is going to run out run out one day. It’s only a matter of when.

Is today your day to get a DUI?

Let’s get the audience to re-think their risky behavior with a series of one-day-only ads that warn drink drivers that today’s the day they’ll get a DUI.

Acura

I watch the Super Bowl for the ads. One year, 103 million people and I watched one of my Acura spots. Seriously, that’s so freakin’ cool.

Zico coconut water

Here’s a nutty idea. Let’s make the "I" in Zico represent the voice of the athlete and a brand that naturally powers them.

Fresh & Easy

Fresh & Easy neighborhood markets needed a new campaign to show people how easy it is to get fresh food. How easy, you ask? F’n Easy.

Hyundai

At INNOCEAN Australia, we were able to elevate the brand awareness of Hyundai. But when you have some seriously good cars at seriously good prices, that’s half the battle.

Kia

A fun, outgoing brand that likes to be a little cheeky. Kia believes everyone should have the opportunity to enjoy the incredible value that Kia’s vehicles bring.

Sanuk shoes

We’ve all been in uncomfortable situations. But if you’re wearing Sanuks, at least your feet are comfortable.

You get the point. But here’s some digital radio spots to help explain just how unapologetically comfortable these shoes are.

McDonald's

When the days heat up, there’s no better time to enjoy a Sweet Tea from Mickey D’s.

We reinvigorated the Sweet Tea product with a campaign called Sweet Tea Sweet Lovin’. A multi-platform effort with out of home, digital, social and guerrilla events with street teams and sampling to drive sales for one of McDonald’s highest margin items.

Baja Fresh

Life should be full of variety, zest and positive energy.

At Baja Fresh you'll find eating well is a way of life and a state of mind. We believe in real Mexican food made with passion, for real people. Food that's always prepared by hand from real recipes and real farm fresh ingredients.

Kendall-Jackson Wine Estates Collection

Yangarra Estate is situated at the base of the Southern Mount Lofty Ranges in South Australia’s McLaren Vale region. The property spans 420 acres with 250 acres of biodynamically-farmed vineyards. The rest of the land is preserved in native vegetation, creeks and natural corridors. The combination of rare geological conditions, moderate altitude, abundant sunshine and cool evening breezes make this an exceptional place for Rhone varieties.

Contiki

Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it. ~ Ferris Bueller

DTS Play-Fi

When we launched DTS Play-FI multi-dimensional audio at The International Consumer Electronics Show in Las Vegas, we made sure everyone heard about it.

Home Federal Bank

Where I’m from, nobody loves a bank. That’s not the case if you’re born and raise in East Tennessee.

So grab a tall glass of sweet tea and kick back in an old red rocking chair. Cos that’s how folks bank around here.

Orangetheory Fitness

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NHTSA Drugged Driving

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National Highway Traffic Safety Association

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Acura

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Zico coconut water

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Fresh & Easy

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Hyundai

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Kia

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Sanuk shoes

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McDonald's

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Baja Fresh

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Kendall-Jackson Wine Estates Collection

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Contiki

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DTS Play-Fi

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Home Federal Bank

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